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Items by By CLAIRE ATKINSON

NYT > Business

• 

  Advice From Strangers

  Posted: July 8th, 2008, 1:32am EDT by By CLAIRE ATKINSON

  Tags:    [edit]

  Word of mouse is the latest trend in online travel planning, and a variety of corporate travel companies are setting up networking sites in hopes of becoming the Facebook of corporate travel.
  
  
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  Advertising: Sustaining a Rally in Women’s Tennis

  Posted: June 18th, 2008, 11:22pm EDT by By CLAIRE ATKINSON

  Tags:    [edit]

  The Women’s Tennis Association, now known as the Sony Ericsson WTA Tour, is trying to capitalize on the popularity of its stars with a $15 million global branding campaign.