News From Yellow Business Pages » Wired: Top Stories » How Companies Pay Artists to Include Brands in Lyrics

Feeds

609071 items (583395 unread) in 107 feeds

• Yahoo! News: Most Viewed (26300 unread)

India

• India-The Times of India (21819 unread)
• Expressindia (10948 unread)
• Cricinfo India cricket news (5455 unread)
• rediff.com (12029 unread)
• The Times Of India - Cricket - News (3628 unread)
• The Times Of India - Cricket - Features (185 unread)
• The Times Of India - Cricket - Columnists (65 unread)
• The Times Of India - Cricket - Interviews (217 unread)
• Foreign Trade (3287 unread)
• The Economic Times - Agriculture (1609 unread)
• Economy/Finance (4023 unread)
• Global Markets (11781 unread)
• Gadgets
• Transportation (5012 unread)
• Travel (2056 unread)
• Retailing (1662 unread)
• The Economic Times - Services (1144 unread)
• Consultancy / Audit (779 unread)
• Media (1203 unread)
• Entertainment (3496 unread)
• Infotech (5975 unread)
• Software (6061 unread)
• Infotech (3256 unread)
• Steel (2590 unread)
• Petrochem (328 unread)
• Engineering (1393 unread)
• The Economic Times - Healthcare / Biotech (2549 unread)
• Healthcare (1218 unread)
• Biotech (405 unread)
• Insurance (1868 unread)
• Finance / Insurance (2496 unread)
• Banking (4400 unread)
• Power (3637 unread)
• Oil & Gas (5282 unread)
• Food (1416 unread)
• FMCG (1042 unread)
• Fashion / Cosmetics (902 unread)
• Electronics (1031 unread)
• Consumer Products (629 unread)
• Two Wheelers (1051 unread)
• Auto (5835 unread)
• Stocks News (1128 unread)
• IPOs (3502 unread)
• Big Bucks: Investment Guide (2854 unread)
• Education (2367 unread)
• BPO
• Brand Equity (2071 unread)
• Indicators (9820 unread)
• IETS (4017 unread)
• Telecom
• Cars
• The Times Of India - Entertainment (13791 unread)
• The Times Of India - Columnists (852 unread)
• The Times Of India - Interviews (7072 unread)
• The Times Of India - Bombay Times (20 unread)
• The Times Of India - Ahmedabad Times (20 unread)
• The Times Of India - Delhi Times (20 unread)
• The Times Of India - Lucknow Times (20 unread)
• The Times Of India - Bangalore Times (20 unread)
• The Times Of India - Pune Times (20 unread)
• The Times Of India - Kanpur Times (20 unread)
• The Times Of India - Calcutta Times (20 unread)
• The Times Of India - Chandigarh Times (20 unread)
• The Times Of India - Hyderabad Times (20 unread)
• The Times Of India - Intl Business (4518 unread)
• The Times Of India - India Business (8764 unread)
• The Times Of India - Cities (32383 unread)
• The Times Of India - NRI News (2101 unread)
• The Times Of India - The United States (6817 unread)
• The Times Of India - Pakistan (5157 unread)
• The Times Of India - Sports (44 unread)

Business

• NYT > Business (21242 unread)
• washingtonpost.com - Business (13115 unread)
• Yahoo! News: Business (11216 unread)
• Delicious/vedinter (38 unread)

Entertainment

• L.A. Times - Movie Reviews (936 unread)
• L.A. Times - Movie News (4350 unread)
• L.A. Times - Music News (3258 unread)

HealthMedicine

• NYT > Health (9991 unread)
• Yahoo! News: Health News (9474 unread)
• L.A. Times - Health (2707 unread)

ScienceTechnology

• Yahoo! News: Technology News (11784 unread)
• CNET News.com (14284 unread)
• washingtonpost.com - Technology (3978 unread)
• InfoWorld RSS Feed (6358 unread)
• Wired: Top Stories (3408 unread)

Sports

• NYT > Sports (19224 unread)
• Yahoo! News: Sports News (11501 unread)
• ESPN.com (10178 unread)
• L.A. Times - Sports (6959 unread)
• Skysports.com Sports News (14808 unread)

General

• NYT > Home Page (9000 unread)
• BBC News | News Front Page | UK Edition (35083 unread)
• Yahoo! News: World News (10132 unread)
• Los Angeles Times - Top News (6579 unread)

Politics

• washingtonpost.com - Politics (11881 unread)
• Yahoo! News: Politics News (10408 unread)

Cricket

• Cricinfo Live Scores (3168 unread)
• Cricinfo cricket news (9382 unread)
• BBC Sport | Cricket | UK Edition (5969 unread)
• cricmania.com
• ECB Latest News (4947 unread)
• ECB Live Scores (1464 unread)
• Skysports.com Cricket News (7425 unread)
• Daily Telegraph | Cricket (3215 unread)
• rediff Cricket (8413 unread)

Wired: Top Stories

• 

  How Companies Pay Artists to Include Brands in Lyrics

  Posted: September 19th, 2008, 10:09am EDT by Eliot Van Buskirk

  Tags:    [edit]

  Songs that refer to products and brands have been with us for years. Conscious of the branding value such mentions can bring, some artists have gone so far as to approach companies with offers to include brand and product names in their song lyrics. But a wayward email from Paul Kluger of the Kluger Agency, which performs such product placements, provides a rare glimpse into this secretive market.